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King of Cars
King of Cars is a reality TV show, centering around the Towbin Dodge car dealership, in Las Vegas, Nevada. Owned by Josh Towbin a.k.a "Chop" a.k.a the King of Cars, famous for the cult hit infomercial, "The Chopper Show", in which his salesman dress up as various characters, as he "chops" the prices of his cars.
Josh Towbin
Josh 'Chop' Towbin, 30, aka The King of Cars, is the owner of the car dealership Towbin Dodge of Las Vegas, Nevada. Towbin's dealership and staff are featured on the A&E television network program King of Cars. The program offers a behind-the-scenes look of the day-to-day business of Towbin's dealership, which is currently the #1 single-point used car dealership and the #2 single-point Dodge dealership in the entire United States. Towbin started out washing cars for his father’s dealership at age 14. He sold motor scooters on the side, quickly reducing or 'chopping' the price down and earned the nickname, 'Chop'. He quickly rose to assistant used-car manager and has since opened his own dealership, Towbin Dodge. Chop also has a record label Tru Cents Entertainment, released a hip hop album, a clothing line and has a partnership with Dub Wheels. Towbin has been called a master motivator and his team sales speak for themselves.
Chop often calls on his employees and creates friendly competitions
between the sales managers, promising a reward for the team with the
most sales for the day. He may hand out cash to a successful salesman
or, throw fireworks under the seat of others for motivation. The dealership also has a bi-weekly show called the Chopper Show,
that features new cars on the lot and deals. The show consists of many
characters who are dressed up salesmen in costumes. These characters
have become celebrities themselves, such as the Blue Genie, Emperor
Two-Step, Big Sally from Green Valley and others. The show is
enormously popular in Las Vegas and is estimated to be responsible for
up to 80% of all of Chop's sales. In 2003, Chop and Towbin Dodge were featured in an episode of the A&E show Take This Job, and in 2006 A&E began the new show, King of Cars. About the TV Show
KING OF CARS takes viewers on a thrill ride into the crazy, cutthroat world of car sales. Set in the Las Vegas area, this series takes an inside look at one of the nation's most successful car dealerships. The mastermind behind this thriving business is "Chop." A charismatic figure in a suit and shades, Chop manages his auto empire in his own fast-talking, quick-thinking, outlandish style. And there are no limits to what he and his team will do to stay on top.
To drive sales, Chop produces and stars in a weekly infomercial called The Chopper Show. This expert of the big sell pulls out all of the stops to move cars off his lot. He makes outrageous offers, telling his audience that "It’s time to do some chopping." He performs skits with his salesmen who dress in crazy costumes. Nothing is too off-beat or unusual for Chop’s show—there’s even a dancing blue genie. And it’s impossible to guess what other attention-getting antics Chop and his team will dream up to drum up business.
Beyond the fences of his car dealership, Chop is a man of many talents. Not only is he the ultimate car salesman, he’s a rap impresario and father. Watch as this real-life series explores the different facets of this one-of-kind Vegas original.
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